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Event Swag PlanningMay 10, 2026

What 100 Custom T-Shirts Actually Cost

Most "how much do 100 custom t-shirts cost" pages are written by print shops to convince you to put your email into a quote form. The number you actually need is hidden behind the lead capture. Here is the math, with no form. The base…

Trade Show SwagMay 8, 2026

Trade-Show Swag Tiered Budget: A Real 60/30/10 Framework

Every trade-show booth has the same problem. You are told you have a $4,000 swag budget. You have 3,000 expected booth visitors. The math says $1.33 per person. So you order 3,000 stress balls, give them out for three days, and a year…

Trade Show SwagMay 6, 2026

Swag for Healthcare Trade Shows (HIMSS, HLTH, Becker's)

Healthcare trade-show booths fail at swag for a reason none of the generic listicles mention. Half the items recommended in those listicles will be confiscated, ignored, or quietly handed back. Healthcare audiences operate inside…

Event Swag PlanningMay 2, 2026

How to Collect T-Shirt Sizes from a Group

The problem is not that people do not know their size. The problem is that you sent the form in a Slack channel five days ago and the people who matter most to you have not opened it. Now it is Wednesday, the order locks Friday, and you…

People Ops SwagApril 30, 2026

Inclusive Sizing for Org Swag

Inclusive sizing for org swag is talked about a lot and explained badly. Most "inclusive sizing" content online is either a corporate-policy abstraction or a fashion-retailer's marketing page. Org buyers need a working reference. Here it…