MerchButler Resources — guides, calculators, and playbooks for buying merch in bulk
Fun Run Giveaways: A Decision Tree, Not a Listicle
Somewhere around week six of planning a fun-run, someone suggests adding a photo booth prop, a branded koozie, and a custom trucker hat to the swag bag. That suggestion usually comes from a well-meaning sponsor or a volunteer who found a…
Race & Walk Organizer5K Shirt Size Calculator: How Many of Each Size to Order (Free Tool)
Most race directors order shirts by gut feel or a generic online calculator, then either run out of mediums on race morning or haul a bin of unworn XLs back to their garage. Neither feels great. Here is the math that actually accounts for…
People Ops SwagCustom Moleskine GO Pen for New-hire onboarding kits: A Buyer's Take
Moleskine notebooks make sense for onboarding kits, but only if you have enough budget runway and enough calendar runway to pull them off. Get either of those wrong and you're either overspending or scrambling to find a substitute the week…
Premium Trade-Show Giveaways for Booked-Meeting VIPs
Most trade-show coordinators land on the same shortlist of premium giveaways because they Googled "premium trade show giveaways" and got the same ten articles. The result is a conference floor where four booths in the same aisle are…
The North Face Chest Logo Ridgewall Soft Shell Jacket NF0A88D5: A Swag Spotlight
The Ridgewall is aimed squarely at the kind of person who actually wears their company jacket outside. Not to a meeting. Outside. If your team spends time on job sites, at outdoor events, or in climates where the weather can't make up its…
PTA Swag That Parents Will Actually Wear
Spirit wear that actually gets worn lives in the gap between looking school-appropriate and feeling like something a parent chose for themselves. Nail both sides of that and you've got a shirt that makes it to Saturday soccer games. Miss…
Your First Event Swag Kickoff Checklist
Your first week of swag planning should lock in vendor contact, sample timelines, and proof deadlines. Not daydream about logo placement. Before you open a single vendor website, open a blank spreadsheet. This is the least exciting advice…
The Real Event-Swag Checklist (T-12 Weeks to T-Day)
The "event swag checklist" results that rank for this query are 30-item product listicles in disguise. They list water bottles, totes, and lanyards. They do not tell you when to order the water bottles, who has to approve the art proof, or…
Custom Moleskine Hard Cover Ruled Large Expanded Notebook for New-hire onboarding kits: A Buyer's Take
Moleskine notebooks land in onboarding kits because they feel like a gift rather than an afterthought, but the math only works if you know exactly what you're paying for and how long you actually have. There's a reason people-ops teams…
How to Run a Spirit Wear Fundraiser (PTA Chair's 6-Week Playbook)
Most first-time PTA spirit wear fundraisers lose money. Not because spirit wear does not sell, but because the chair was handed the role in October, told the school needs $4,000 by Thanksgiving, and discovered nobody wrote down what last…
How Many T-Shirts to Order for a 5K
You can ship a 5K weekend with the wrong shirt order in two ways. You can underorder and run out of larges by Saturday morning. You can overorder and store 80 shirts in your garage until next year, where they will sit until you find them…
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