MerchButler Resources — guides, calculators, and playbooks for buying merch in bulk
Swag That Actually Drives Lead Capture
Nobody ships 400 stress balls home on a Thursday afternoon because their booth strategy was working. The coordinators who do are the ones who optimized for giveaway volume instead of qualified leads, and they paid for it twice: once at…
Nonprofit Event SwagFall Charity Gala Favors + Donor Pieces: Lead Times That Hold
Charity galas carry a specific kind of pressure that 5K walks and golf tournaments don't: the people in the room gave real money, dressed up to do it, and will compare notes with other donors afterward. The favor they carry out the door is…
Sustainable SwagDecoding Sustainable Swag Certifications
Procurement season has a way of turning a simple hoodie order into a small audit. Someone on the finance or legal side asks what "eco-friendly" means on the invoice line, and suddenly the people-ops lead who ordered 200 branded tees is…

Nonprofit Golf Tournament Swag: A Sponsor-Tier Framework
A nonprofit golf tournament is an unusual fundraising event because the swag is genuinely part of the product. A $300-per-player tournament is paying for a round of golf, lunch, and a tee gift bag. If the bag is junk, the renewal rate…

Church Youth Group T-Shirts: A First-Time Pastor's Guide
You are the new youth pastor. The mission trip is in 8 weeks. The senior pastor mentioned that "we usually do shirts" and wandered off. You have not done this before. You are not sure where to start. This is the version that does not…
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